GrowthTimes» Product management

GrowthRoute’s new site and blog launched today

Greg Boutin — Thu, 09 Jun 2011 04:48:36 +0000

At last, my new site and blog are up! It has taken over a year to conceive and create, essentially because I was also busy helping other entrepreneurs the whole… Read the rest

Socialize workshops & deployment: make social media work for you

Greg Boutin — Thu, 09 Jun 2011 04:04:43 +0000

Social media for lead generation might be all the craze out there, but many businesses I know have little to show for their investment in it, or have yet to… Read the rest

MarketReach workshops: click with your market

Greg Boutin — Thu, 09 Jun 2011 03:34:09 +0000

MarketReach© is a series of workshops integrated into actual “work”, all designed to identify the best market for your product and the most effective ways to connect with that… Read the rest

Makeover of a renewable energy system manufacturer

Greg Boutin — Mon, 06 Jun 2011 15:45:50 +0000

This American manufacturer of geothermal heat pumps and photovoltaic heat recovery solutions contacted me after reading my article Read the rest

Product design and development for semantic analysis of social graph

Greg Boutin — Thu, 07 Apr 2011 23:41:38 +0000

A serial entrepreneur at a stealth startup in social semantics (try to repeat those last words quickly…) contacted me to assist with product development and go-to-market activities.… Read the rest

Product versioning and marketing recommendations to mobile platform for retailers

Greg Boutin — Thu, 07 Apr 2011 18:22:01 +0000

How do you scale a clever mobile app solving a simple problem in the large retail space? And how do you do it on a shoestring budget?

An… Read the rest

Preparing a leak detection technology provider for fundraising

Greg Boutin — Fri, 04 Feb 2011 22:57:19 +0000

This Canadian provider of pipe leak detection solutions has a fantastic technology. When I got involved, it was clear that the sky was the limit – if only… Read the rest

Entrepreneur’s must-have: a masterplan and to-do list

Greg Boutin — Tue, 11 Jan 2011 15:27:25 +0000

In my experience helping entrepreneurs, the most important success driver of any business founder is the capacity to know their success drivers, and keep everything they do tied to those. So being able to keep one’s eyes on the prize and not get lost in the weeds is the top quality any good entrepreneur should cultivate. In this age of information overload, however, requests are being thrown at us from every direction, and in that flood it can quickly become difficult to discern what matters from the rest. Luckily, whatever problems technology throws at us, the human brain can still solve. One method to solve the focus problem is something I recommend to the entrepreneurs I work with in my practice: create two living documents to keep you on track.

Market strategy and strategic partnership development for B2B semantic web platform

Greg Boutin — Tue, 07 Sep 2010 20:10:01 +0000

A B2B semantic web platform considered expanding into new vertical and international markets directly and through strategic partners. They enrolled my services to assess their options.

Work

… Read the rest

Automated sales proposal and product decision tool for concentrated solar start-up

Greg Boutin — Fri, 07 May 2010 03:11:53 +0000

Nailing the right market strategy for a concentrated solar product requires frequent iterations – almost as frequent as the product design changes.

So I first modeled all of… Read the rest