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This American manufacturer of geothermal heat pumps and photovoltaic heat recovery solutions contacted me after reading my article Consolidation and Integration in the Solar PV Business, in order to create a financial and product specification model for a new product.
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This Canadian provider of pipe leak detection solutions has a fantastic technology. When I got involved, it was clear that the sky was the limit – if only commercialization capabilities could be beefed up.
In the water business, technology is only one driver of market adoption. Even more so when clients are municipalities, and the company is looking for investors. (more…)
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The CEO had just decided to exhibit at a major tradeshow. It was six weeks away and the company had no mailing list, no booth, no brochure, and a website that didn’t talk to anyone or looked professional. An advisor of the CEO asked me to address all those problems. (more…)
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The company marketed itself as a content management system for static pages. It did not resonate much in the market and so they were struggling to bring in new business. We met by chance and went from there. (more…)
