Image by AdamSelwood via Flickr
To Revenue has a new address! I have decided to rename To Revenue into Growth Times, to better convey this blog’s core concept: assisting growth companies in their journey towards explosive growth. Additionally, most of my clients have already achieved revenues, so To Revenue was a bit of misnomer.
A little more profoundly perhaps, in this time of recession, I also want it to express my belief that the ultimate antidote to all crisis is human creativity and innovation, targeted towards solving real problems and driven by a sense of financial, social and environmental purpose.
And lastly, it’s a better-sounding and more attractive domain name. Let’s not underestimate the power of packaging and marketing!
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